---
title: Mapping content to service and product pages [B12 2.0]
description: Learn more about mapping content to service and product pages.
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# Mapping content to service and product pages \[B12 2.0\]
## Learn more about mapping content to service and product pages.
|  Written by: Madeline B. Last updated: 24 Oct., 2025 |
| --- |
To edit what photos or text accompany a particular section on a service or product page, you can utilize a feature called mapping. When you map a field of the website editor, such as the title, you’re telling it what content to display.
**For example:** You can map the title to show the title of your service, or you can set the title to always display the same title, no matter the service.
### Mapping content to service and product pages
1\. In the left sidebar, select **`Website`** **\>** **`Pages`**.
2\. Scroll down to the section labeled **Services** to hide a service page and Products to hide a products page.
3\. Select the service or product page you're looking for
**Note:** If you can't find the service page you're looking for, select the link labeled Show more.
4\. On the lefthand editing panel scroll down to the section labeled **Template**. Select **`Edit`**.
5\. Find the section labeled **Content**. Next to the field you would like to map, select **`Manage`**
5\. In the dropdown, select `Map content to field`.
#### Unmapping content
To unmap content, select set content directly. Static content will display automatically.
#### Generating content with AI Assist
When adding a new product or service, you can easily generate content for your new product and service pages by following the steps outlined in [this article](https://support.b12.io/en/articles/5030636-adding-collection-items?hsLang=en).
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