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Adding an Ecwid collection to your website [B12 2.0]

Learn how to add an Ecwid collection to your B12 website using an embed code.

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Written by: Jay Douglas

Last updated: 22 Apr., 2026

Ecwid lets you display products on your B12 website so visitors can browse and purchase without leaving your site.

Before you begin, make sure you have an Ecwid account.

Adding Ecwid collection

1. Make sure you have your embed code from your Ecwid dashboard. For help finding it, refer to Ecwid's documentation.

2. In the left sidebar menu, go to website Website > pages Pages.

3. Select the page where you want to add your embedded content. Click Add section.

4. From the list of section types, click Integration.

5. Select Ecwid.

6. Paste your embed code into the code box.

7. Click Add integration.

8. Click Publish to update your live website.