 Written by Jay Douglas |
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Whether you are a lifestyle website, a consulting firm, a dog-walking company, or anything in between, you could probably benefit from a blog on your website:
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Search engines love fresh new content: Your website doesn’t get updated often once you are live, but a steady blog with new posts periodically will boost your rankings, as search engines are always looking for the most
- Customers are more likely to convert if they connect with you: A personal blog will reflect your unique personality and character, and establish rapport with your customers. Interesting anecdotes and fresh ideas will keep customers on your website longer, increasing the likelihood they take a call to action on your website.
We recommend using B12's built-in blog posts to help reach these goals. However, if you have an existing blog with Medium, you can integrate it directly into your website.
Note: Content that originates on another website does not provide SEO benefits, so we strongly recommend using B12's blogging instead of integrating external content.
There are two steps to integrate a Medium blog. Here's what you need to do:
Step 1: Find your Medium feed URL.
1. Log in to your Medium.com Account, and then go to www.medium.com/me/settings.
2. Scroll to Account
3. Copy your username and insert it in place of Medium: https://medium.com/feed/@Medium
Step 2: Add the integration in the B12 Editor
1. Log in to the B12 Editor. If you are having trouble logging in, you can follow these instructions.
2. Choose the page you wish to put your blog on by clicking it.
3. Click Add section
4. Click Add integration
5. Click Medium Blog and paste your Medium feed URL from Step 1.
6. Click Submit and you will now see your Medium feed on the page you chose.
Make sure you click the purple Publish button so your live website reflects this change.